Branding for a New Season at Grace Point Church

What We Delivered

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Listening. We sat down with staff, elders, and members across the whole life of the church, including people who'd been there since the beginning, and looked for what was already true.

Strategy & messaging. Three things were already happening at Grace Point. They just hadn't been named. We built the framework around them: Belonging in Community. Becoming more like Jesus. Living Sent to Neighbors and the Nations.

Visual identity. A full system from the strategy up — logo, marks, palette, typography, and a brand guide their team can run without us.

Rollout. We carried the brand into channels that meet practical needs of church members and staff and timed the launch to help form their post-summer relaunch series

The Result

Grace Point launched this fall alongside a vision series built on the same three pillars.

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